Since our founding, Apprize’s goal has been to deliver better benefits administration solutions and service. Although it sounds simple, we’ve learned a lot along the way.
While Apprize was officially founded in 2005, our story begins four years earlier inside a small benefits brokerage firm in Minnesota. Its leaders (our eventual founders) were fed up with the frustrations and redundancies of traditional paper enrollment, driving them to become the first resellers of BenefitsConnect.
This online benefits administration platform saved clients time, money and stress—which quickly caught the attention of other benefits brokers. Recognizing an opportunity to help other companies provide better support for their own clients, Apprize was formed to deliver best-in-class administration software and support services for employers and brokers alike.
What’s with the name, you ask? One definition of apprize is “to add value.” Apprize adds value to our partners by understanding their needs and bringing world-class technology solutions to meet them. Our team of HR and technology experts takes the time to appreciate your unique enrollment issues and deliver comprehensive solutions to help you overcome them.